Understanding Short-Term Oriented Cultures in Global Business

Explore the features of short-term oriented cultures and their emphasis on immediate rewards, as well as how this mindset influences global business strategies and practices for students preparing for BUS2070 at WGU.

When you're studying for the Western Governors University (WGU) BUS2070 course on managing in a global business environment, it's vital to grasp the nuances of cultural orientations. One critical concept is the distinction between short-term and long-term orientations, especially as they pertain to business practices. So, let’s unpack what it means for a culture to be short-term oriented and why that matters in today’s dynamic business landscape.

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